We helped a non-toxic Medspa generate 29 high-intent leads in 2 weeks through Meta Ads

Overview

The Problem

Our Solution

The Results

This medspa specialises in non-toxic and minimally invasive treatments—everything from gentle facials to advanced therapies up to $3,000. Their philosophy was clear: beauty and wellness that make you feel good from the outside in, without unnecessary treatments or chemicals. However, despite their unique positioning, they weren’t seeing consistent leads or sales.

Their clinic had a strong USP, but they lacked visibility. Competitors offering harsher but better-known treatments were winning the market, a large majority because they had louder, more aggressive marketing tactics. This medspa needed a steady flow of qualified leads who valued gentle, organic approaches and were willing to invest in premium treatments.

We designed a Meta Ads strategy that spotlighted their differentiator of being uniquely non-toxic. Specifically, we:

  • Created ads that emphasised the non-toxic promise and long-term health benefits

  • Segmented audiences by demographics most likely to seek organic alternatives and holistic wellness

  • Structured campaigns to capture both entry-level facial clients and higher-ticket therapy prospects

  • Built retargeting campaigns to warm up interest and convert hesitant browsers into bookings

In just two weeks, the campaigns generated:

  • 29 high-intent leads

  • Service value ranging from $95 facials to $3,000 therapies

  • A healthy pipeline of prospects that the medspa could immediately book and nurture into repeat clients

By amplifying their unique positioning, we helped this medspa attract exactly the type of client they wanted: valued clean/non-toxic solutions, aligned with their mission, and willing to invest in better quality treatments.

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